Unusual Facebook Partners Create an Experience.

The beauty of social marketing is that there are no boundaries. I love it when I hear about two unlikely partners coming together to enhance their online experience. The latest, Subway (7.9 million followers) and MTV (26.5 million followers). They have partnered together to promote the sandwich maker’s “Fresh Buzz” campaign.

Each month, the brands will select five musical artists and feature them via a tab on Subway’s Facebook page. We’re now able to listen to MP3s, watch music videos, obtain exclusive live performances and artist interviews, and engage with other Subway “likers” (which I’m proud to say…I’m one of them).

The other very cool thing is that MTV’s “Live in NYC” concert series will stream live on Subway’s Facebook page.

As a business owner you have to start looking at your social partners and how you can work together to enhance your online experience with your followers. Do you have a favorite partnership that you want to share? If so, let me know.


This entry was posted in Cool Things In Marketing and tagged , , , , , . Bookmark the permalink.

One Response to Unusual Facebook Partners Create an Experience.

  1. Jacklyn says:

    I found just what I was needed, and it was entetrianing!

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>